ALEX・GERVAIS

We are doing what we believe in... design without limits, communicate visually what would be said verbally, connect like minded people into project based circles, stay authentic, value is the key... We are reflecting the skills gained through experience abroad, while facing the Japanese/Tokyo reality daily. We take our different cultural backgrounds on board to "cook unique cross-cultural creative dish"...interested in getting better and wiser... happy thinking and designing...

⋅ Lead the design, development and ongoing implementations of the digital marketing strategy, content strategy and all related activity.
⋅ Act as project manager during the development of new digital projects, both internally and externally.
⋅ Provide direction to internal team members, partner agencies, suppliers and vendors in their support of Mediative digital projects.
⋅ Develop strategies for marketing partnerships and build strong relationships with internal and external partners
⋅ Oversee the online strategy and use of social media.
⋅ Ensure efficiency for email marketing and lead management strategy.

As a consultant my goal was to support clients in achieving their goals through optimized online strategies while leveraging their resources and capacity. While working with designers, I provided an artistic direction from an ergonomic standpoint in order to increase conversions and facilitate social integrations from visitors.

I developed and executed effective campaigns in social networks, with and without the help of paid ads. I also provided extensive training to my clients according to best practices for both website management and social media usage.

Partial list of clients: ADPVQ, Analystik, Montreal Carabins, Eco Bag, FPQ, Galerie ROCCIA, Gardien Virtuel, OCR, Salon de l'Auto de Québec, Seigneurie du Triton & w.illi.am/.

My role at w.illi.am/ was to provide web strategies to meet the needs and constraints of our clients. I would then make sure those need would be followed until the end of the project.

Another important aspect of my work was to develop an expertise in business methodology, more specifically on the creation of functional analysis. This methodology proved to be a key asset while defining the strategy for a important project integrating multiple products into a new unique platform.

Partial list of clients: Astral Media, Avant-Scene, AT&T, BrokerForum, Cogeco TV, Prospector, Ricardo, StreamTheWorld & Workopolis.

During the second half of my master degree and for the year that followed I worked as a web consultant. My work was for the most part specialized in Learning Management System (LMS) and online training.

Partial list of clients: Academia RFID, Can-Trace & GS1 Canada.

[Internship]
⋅ Built a test procedure in order to fully test multiple ATMs.
⋅ Responsible of quality control over the implementation of a new ATM model.
⋅ Quality assurance for an update of the transactional website.

[Internship]
⋅ Built and updated the documentation for the new system application by writing business rules in both french and english.
⋅ Test new business rules in a pre-production environment.
⋅ Assist senior business analysts in their jobs.